Ongoing study and practical work across the systems shaping modern digital work.

Building a practical foundation across digital marketing, analytics, content, AI-assisted workflows, and web strategy, while connecting my web-design background to the systems that help people find, understand and trust a brand online.

Featured proof

Certificates that support the direction

A selected set of learning signals across digital marketing, SEO, inbound marketing, analytics, paid media and AI-assisted work.

Google Digital Marketing & E-commerce Professional Certificate certificate

Google / Coursera

Google Digital Marketing & E-commerce Professional Certificate

Completed Jan 8, 2026

A broad foundation across digital marketing, e-commerce, customer journeys, analytics, and campaign fundamentals.

Verify certificate
Digital Marketing Certified certificate

HubSpot Academy

Digital Marketing Certified

Completed Jul 21, 2026

A practical bridge into inbound marketing, content strategy, lead generation, website optimization, and campaign measurement.

Verify certificate
SEO Essentials with Semrush certificate

Semrush Academy

SEO Essentials with Semrush

Completed Jul 21, 2026

Core SEO training across search visibility, keyword thinking, technical signals, and optimization basics.

Verify certificate
Assess for Success: Marketing Analytics and Measurement certificate

Google / Coursera

Assess for Success: Marketing Analytics and Measurement

Completed Jan 8, 2026

Measurement fundamentals for understanding performance, campaign results, and how digital activity is evaluated.

Verify certificate
Advertising with Meta certificate

Meta / Coursera

Advertising with Meta

Completed Sep 16, 2024

Paid social fundamentals across campaign setup, audience thinking, creative, and ad performance basics.

Verify certificate
Applied AI Foundations certificate

OpenAI Academy

Applied AI Foundations

Completed June 22, 2026

Practical AI workflow foundations for using modern tools to support research, content, systems, and execution.

Verify certificate

Applied work

Where the learning is already being used

The certificates matter most when they connect to real projects, experiments, writing and systems I am actively building.

  • Built and maintain this personal site in Next.js as a portfolio, writing hub, and professional positioning system.
  • Ran a small Google Ads campaign to test web service positioning, traffic quality and lead intent.
  • Repositioned a low-cost service page into a premium website presence build offer with clearer audience, pricing, and qualification.
  • Publish writing on digital presence, marketing experiments, career transition and how people move through modern life online and offline.
  • Made a premium travel blog to satisfy my wanderlust while currently based in NYC.
  • Continue developing small tools and systems to support job search, outreach, content and marketing experiments.

Learning archive

Additional certificates and continuing education

The broader body of learning stays available here without giving every certificate the same visual weight.

Google / Coursera

Meta

OpenAI

Anthropic